Joey believes that good design is like good music. It’s approachable, engaging and makes you feel. It’s something you want to play on repeat.

Having led successful design projects at industry stalwarts like Steelcase, Smart Design, and Continuum, Joey’s experience is vast. Since 2006, he has been creating iconic design for both young and established brands that make food, furniture, housewares, lighting, spaces, shoes and tech.

His work has garnered over 25 design awards, a dozen patents and has been published by Apartment Therapy, Boston Globe, Core77, Design Milk, Fast Company, Good Housekeeping, Metropolis, New York Times, Real Simple, Taschen, TIME and Wired.

Born and raised in Upstate New York by a Costa Rican immigrant father and Irish American mother, Joey is proud of his mixed heritage and blue collar roots. He is also proud of being a first generation college graduate. He is grateful for what he has, the people who have supported him and believes wholeheartedly in the American dream.






Industrial Design

Packaging Design

Experience Design

Visual Design


Sketching Workshops

T/F Method Workshops



Through a mix of consulting, in-house and side ventures, Joey has had the privilege of collaborating with some of the best in the business.

American Express
Banana Republic
Clarks Originals

Hot Tools
Under Armour





Awards & Honors

Neocon - Best of Show Gold Award
Interior Design - Best of Year Honoree Housewares Design Award - Finalist
Allure - Best of Beauty Award
Good Housekeeping - Beauty Breakthrough SELF Magazine - Approved Beauty Award
InStyle - Best of Tech Award
FastCo - Innovation by Design Finalist
Core77 - Design Award Notable (x2)
TIME - Best Travel Gadget
iF - Product Design Award
Good Design - Design Award (x5)
AmeriStar - Best of Show
I.D. - Design Distinction
Spark! - Silver Award Spark! - Bronze Award
IDEA - Bronze Award

Speaking Engagements

Strategic Sketching Workshop 2019
HP Design Center, Barcelona, Spain Lecture/Workshop

New Eating Habits Design Conference 2019
l’École de design, Nantes Atlantiques, France Keynote Speaker

WIT Design Speaker Series 2019
Wentworth Institute of Technology, Boston, MA Lecture/Workshop

MICA Product Design Speaker Series 2019
Maryland Institute College of Art, Baltimore, MD Lecture/Workshop

IDSA Regional Design Conference 2018
Rochester Institute of Technology, Rochester, NY Keynote Speaker

Creative Minds Speaker Series 2018
Steelcase Design Center, Monterrey, Mexico Featured Speaker

IDSA Neocon Kickoff Event 2018
Lunar Design, Chicago, Illinois Event Speaker

Square One Design Conference 2018
Illinois Institute of Technology, Chicago, Illinois Event Speaker

Drexel Product Design Speaker Series 2018
Drexel University, Philadelphia, PA Lecture/Workshop

Tandem Design Conference 2017
Jefferson University, Philadelphia, PA Keynote Speaker

The Future of Food Panel Discussion 2016
Parsons School of Design, New York, NY Featured Panelist

Sketching Lab Design Conference 2014
Universidad de Veritas, San Jose, Costa Rica Event Speaker